The American tech conglomerate that is Apple recently launched their latest campaign in which they invited consumers of the brand to take part in their "Shot on iPhone" challenge.
As for what the challenge consists of, it is pretty much what it says on the tin, that being to go out and shoot the best photo you can on an iPhone, this is of course to boast their tech's ability. From here, Apple has promised that their favourites will be featured on billboards in select cities, as well as plastered in physical and online stores.
Take a look at a few entries below, if you like what you see then why not get involved by using the challenge's hashtag, #ShotOniPhone, on Twitter or Instagram.