Despite the fact that Virgil Abloh expressed plans to distance himself somewhat from the global sportswear conglomerate that is Nike, it appears that the American fashion designer is still keen to meet the demand that streetwear enthusiasts are showing him.
Consequently, it seems like Virgil has been hard at work producing a new collaborative collection between his renowned brand, Off-White™ and Nike. Now although we don’t have a great idea as for what to expect, Abloh did take to his personal Instagram to share just a teaser of the project.
Interestingly we saw that the creative has produced a navy hoodie marked with both Nike‘s Swoosh insignia and a variety of Off-White™ branding. Specifically, the Swoosh appears on the right of the chest while the left sports a graphic of a face sandwiched between two hands. To be precise, the hand is holding the word “Off” while the right reaches for the word “White™”, with all of this standing out in a contrasting white.
This hoodie is actually the first time in which the new Off-White™ logo has been used on a collaborative item. Following the new form of branding being unveiled in Paris last year.
Take a look at the upcoming Off-White™ x Nike hoodie below, if you like what you see then why not sign up to our newsletter so you can be the first to find out when the piece is set to drop?