In a campaign led by none other than the American singer, actress and producer that is Selena Gomez, PUMA have revealed their latest summer-ready sneaker, the CALI BOLD.

Specifically, while sported by Selena we see that the latest footwear offering arrives with the top-half of the pair sticking to a chic and concise leather construction. However, below the upper is where the most notable feature lies, this being the bold wrap-around branding that appears in a contrasting manner across the midsole.

As well as this, the CALI BOLD sneaker can be bought in either a white on black or a black on white colourway. Consequently, either of the iterations is an easy-to-style choice. Last but not least, a perforated toecap and cushioned sole unit have been used to add more comfort for the wearer.

Take a look at the PUMA CALI BOLD sneakers sported by Selena Gomez below, if you like what you see then you’re in luck as the pair are dropping at PUMA’s online store, JD Sports and Office from the 20th of June for the humble price of £70.


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